Random

Random

Random

Reminder

Reminder

Reminder

December 2023 – January 2024

December 2023 – January 2024

December 2023 – January 2024

Summary

This concept explores seamlessly integrating desirable actions into daily routines. Unlike traditional productivity tools with fixed reminders or to-do lists, it embraces procrastination as the core mechanic. By intentionally injecting randomness, it nudges users towards neglected desires and sparks new inspiration.

This ongoing project seeks a developer to bring it to life, and if unsuccessful, the design will be open-sourced for community adaptation.

Product

Product

Amidst the hustle of daily life, we often neglect our well-being, relationships, and personal sparks. We shelve desires and ideas, waiting for a "later" that never comes. Random Reminder is a gentle nudge to rediscover these forgotten aspects. It's not about "must-dos," but about "would-love-tos".

Problem

Problem

The universal "Great idea! I should do something about it" is often followed by…forgetfulness. People prioritize urgent tasks, leaving less immediate desires to languish indefinitely.

Market Research

To understand the nuances of this problem, I delved deep into the world of existing apps with same functionality. I dissected their positioning, analyzed user journeys, and observed how they interacted with interfaces and features. This research provided valuable insights into user needs and pain points, shaping the core principles of the concept.

Market Research

Derived Key Principles

Use cases. Real-world examples showcase how the concept solves user tasks, guiding development and initial user interactions.

Simplicity. The interface prioritizes essential functionalities, minimizing distractions and cognitive load.

Customization. The concept adapts to evolving needs over time, ensuring the app remains relevant and valuable for each user's unique journey.

Design

User Interivew

To avoid my own biases, I interviewed friends and family about their productivity hacks, using a set script for each chat. Their habits, tools, and even struggles painted a broader picture for me. While it's a small group, their answers helped me build a solution that might work for everyone, a solid first step to reach a wider audience.

Wireframes

Wireframes served as the initial blueprint, outlining the app's structure and hierarchy. These rough sketches, while not user-facing, were crucial for internal feedback and ensuring alignment with the simplicity principle. Extensive user testing was deemed unnecessary at this stage as the focus was on capturing the essence of the concept and its playful spirit.

New Reminder

Reminder Creation

Reminders List

Selected Decisions

New Reminder Selection

Draft

This first iteration focused on presenting ready-made ideas to guide users towards specific use cases like self-care, relationships, and intimacy.

The complete list was shown to ease initial usage, with the option to choose random reminders if desired.

Next Iteration

The emphasis shifted to types of usage: selected ideas, hidden reminders, and custom reminders.

This caters to individual preferences and prevents users from exhausting the set of ideas too quickly. Instead of displaying all ideas at once, only a few were showcased, and randomness was highlighted by presenting two random ideas with the option to request more.

Last Iteration

Color and graphics were adjusted to reflect the concept's essence.

Monochromatic tones were replaced with bright colors to differentiate reminders and convey the inherent element of randomness. Emojis were used for greater contrast and flexibility in representing meaning.

New Reminder

Draft

Creating reminders initially involved multiple fields and settings on a single screen, leading to visual complexity.

To simplify settings like days and hours, they were expanded without requiring additional clicks. Navigation remained easily accessible at the bottom due to the straightforward screen hierarchy.

Next Iteration

The interface was visually streamlined, partially adhering to the "one screen – one action" principle for easier reminder creation.

Since reminder name and frequency are essential, they were prioritized in size. Other parameters were partially expanded for quicker setup and displaying potential options.

Last Iteration

Prototype testing revealed user confusion regarding hidden reminder timing after detailed customization. Switching between parameters was also inefficient, so a settings summary was added.

Color and graphics were introduced to enhance vibrancy. Randomness was maintained through assigning random emojis and colors to reminders, which users could customize if desired.

Hidden Reminder

Draft

Initially, the hidden reminder functioned like Google's "I'm feeling lucky" button, offering a random reminder from the entire spectrum.

Next Iteration

Three theme choices were introduced alongside random selection. However, concerns arose regarding the waiting period for the reminder (potentially months) and its frequency (one-time or recurring).

Additionally, theme selection felt cluttered, requiring users to read descriptions before making a decision.

Last Iteration

The final design clarifies the hidden reminder's purpose, timeframe (within a month), and theme selection (circle metaphor with the user spinning for "Pick random").

The graphic design emphasizes secrecy through emojis like ninja 🥷, disguised face 🥸, and shushing face 🤫, while dice icon reference dice games with unknown outcome.

Results

The video pitches an idea and demonstrates its potential by showing how it would work.

High-fidelity mockups

Besides the title and description, ideas may have a preset frequency.
For example, going on a date every day seems strange, while once a month or less is much more realistic.

In addition to the display frequency, you can add an end date, choose days and hours when the reminder can be shown. Additionally, you can change the emoji reflecting the reminder and its color. For color, a circle pattern is used, which is present when selecting a theme for a hidden reminder.

Hidden reminder, as described, remain hidden until it is displayed. After appearing, it behaves like a regular reminder that can be marked as done, postponed, edited, or deleted.

Store images

Using app stores images is an excellent way to illustrate how and why people might use the app. To focus on specific features initially, I'm emphasizing the reminder ideas and hidden reminder as the main functions. While users can create their own reminders, it may not be immediately apparent why they should download yet another reminder app.

The idea employs vibrant colors, dynamic typography and emojis to tell a story that makes a strong impression and easily leads users through the distinctive benefits of the app.